If you have followed Sole Adventure for a while, you know that I use quite a bit of First Lite gear. I have published numerous reviews of their hunting clothing, and there will be more reviews to come. But I don’t want to talk about gear today.
First Lite truly supports what we do, and that’s one of the reasons that I support what they do. There are many hunting brands are run by hunters, and many companies that give lip-service to supporting the pursuit. But few companies can rival First Lite’s commitment to the future of hunting by fighting to protect public lands, ensure hunter access, and improve wildlife habitat.
First Lite recently launched a new Partner in Conservation program, which allows customers to support conservation while making any purchase from FirstLite.com. This program is just one example of how First Lite is continuing to strengthen their longstanding support of conservation.
Thank you, First Lite, for actively supporting our public lands, our access to hunting, and the future of wildlife habitat – and for showing us that principles and profit don’t have to be mutually exclusive.